Using data science in the banking industry is more than a trend, it has become a necessity to keep up with the competition. New technologies will increasingly help banks focus their resources efficiently, make smarter decisions and improve performance.
Since 2015, Agilytic helps major banks reach their goals through the power of analytics, going beyond the dashboard and towards proactive recommendations for a more efficient commercial performance management, enhanced customer experience and smarter HR practices.
Demonstrated experience in banking
Banking has been one of the most active sectors in the history of Agilytic, with successful projects spanning the entire customer experience and support activities.
To name a few…
Commercial performance, in B2C and B2B
Provide the sales force with better leads, by scoring each individual prospect, and provide individualised products/services suggestions (see a B2B example).
Increase the average revenue per client with “next best offers” recommandation models
Provide with a better quote for credit rates: don’t leave precious basis points on the table while reducing the number of offers requiring human validation (see a pricing case study in home security)
Customer experience & loyalty
Some say “keep is the new get”. In an increasingly competitive sector, where switching banks can be done faster than you can say “PSD2”, customer experience is paramount to secure valuable relationships in the long run.
Prioritise your projects for maximum impact thanks to a clearer link between each initiative and its impact on loyalty
Reach out to your “clients at risk” before they switch: identify soon enough who is most likely to leave your bank, and set up proactive retention campaigns equipped with individual offers most likely to secure a continued business.
Risk and recovery
Fine tune the assessment of your clients’ financing needs through advanced transaction modelling
Improve the recovered amounts through a clearer understanding of your debts at risk and optimised recovery campaigns (alsro: how we tackled the “bad debt” problem in healthcare)
In their words
Insights. Actions. Results.
Since 2015, Agilytic helps organisations reach their goals through the smarter use of data.
We have completed over 60 successful projects, in banking and beyond.